ETERNALLY PINK ®

With your help, we support those affected by breast cancer year-round.

Your purchase always gives back

Your Purchase
Our Donation
Together We Help

KEY MILESTONES

02/2023

Raise It for Research

We redirect charitable donations into direct research as we partner with top researchers to find a cure. 

01/2023

Over $4 Million Donated

We reach the mark of $4 million in support, products, and funding donated since 2018—thanks to you.

06/2022

White House Honors

Our philanthropic work with City of Hope in Ethiopia is recognized by the White House at an official event.

06/2019

Dedicated to Philanthropy

Dariel Sidney assumes the newly created role as our VP of Global Philanthropy, carrying on her mother Gayle Brinkenhoff’s legacy. 

06/2018

Pink Goes Global

We extend our breast cancer support globally with our first Pink Sleeve initiative, bringing our global partners together to raise funds through the sales of special-edition pink products. 

06/2015

An Annual Event

City of Hope establishes the Gayle Brinkenhoff Breast Cancer Symposium, named for our Co-Founder, as an annual event. Each year at City of Hope’s campus in Duarte, California, the most brilliant minds in cancer research come together to discuss their ideas, findings, and hopes—all for one common goal: to find a cure. 

06/2014

Advances in Education

Our partner City of Hope holds the first Gayle Brinkenhoff Breast Cancer Symposium, where clinicians learn about the latest in breast cancer research and treatment advances. 

02/2012

City of Hope Partnership

RevitaLash® Cosmetics and City of Hope begin their official philanthropic partnership, which continues today over a decade later. 

01/2012

Celebrating Our Co-Founder

Our Co-Founder Gayle Brinkenhoff walks the “survivors” runway at the Breast Cancer Resource Center of Santa Barbara’s annual fashion show. 

05/2009

First Steps to Giving Back

RevitaLash® Cosmetics team members participate in the first City of Hope Survivor Walk held in Duarte, California.